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DX Initiatives

vision

Atsumaru Inc. provides solutions according to
management issues and supports the growth of customers.
We are a DX solution company that contributes to
the growth and development of the Japanese economy
by redesigning corporate management strategies centered on DX.

DX Policy

The rapid digitalization of society requires companies to transform their business models.
Due to the shortage of IT human resources in society, the demand for comprehensive DX support is increasing. We contribute to the redesign of the management strategies of our client companies by promoting digitalization from the perspectives of "marketing" and "recruiting new graduates".

For vision and policy above, we have established the following two points regarding the direction of our business model.

  • Expansion of business domain

    Since our establishment, we have developed a business that focused on the area of ​​“attracting customers”. In recent years, as work style reforms have led to more remote work and less communication, it has become more important to share ideas and principles as a company, and consultations regarding philosophy are more and more increasing. In addition, there is a growing need for recruiting human resources who share the same philosophy and for marketing DX accompanying the paradigm shift. Based on the knowledge of marketing x IT that we have cultivated so far, we will expand the area of support for companies.

  • Strengthen stock business

    With the penetration of digital technology, the speed of social change is accelerating year by year, and people's needs are also constantly changing.
    As a result, it has become difficult to flexibly respond to changing needs with one-time measures, and continuous rotation of the PDCA cycle has become essential. By focusing more on the "stock business" than ever before and strengthening the consulting service "Super Gathering Conference" that incorporates DX such as digital technology, we will build stable and continuous relationships with client companies, We support the realization of the medium-term management plan.

Main Contents

We are focusing on the following two points:

  • Comprehensive support for client companies' DX

    Based on various knowledge, know-how, and experience in the "marketing x IT" area, DX support for "attracting customers" and "recruitment" centered on digital marketing, and "improving operational efficiency" centered on the introduction of SaaS such as information management systems We will develop DX support services and provide comprehensive support for client companies' DX.

  • Improvement of labor productivity by promoting in-house DX

    We believe that the essence of work style reform is to improve productivity.
    By streamlining internal operations using no-code/low-code tools and SaaS, we improve the labor productivity per employee, and invest in growth to create new value by utilizing the resources we have created.